Our mission
DealRadar exists to put real money back into household grocery budgets. The average American family spends between $975 and $1,300 per month on food at home, and a meaningful portion of that is recoverable through coupons, cashback rebates, and weekly ad timing — if you know where to look. We are the place where you look. Every coupon code on this site is verified by our editorial team and our community before it goes live, and our success rates are calculated from real votes from real shoppers, not invented marketing numbers.
Who runs the site
DealRadar is operated by a small independent team of grocery-savings nerds based across the United States. Our editors come from backgrounds in personal finance journalism, retail operations, and consumer-product marketing. None of us are paid by the grocery chains we cover. We earn revenue exclusively through display advertising and small affiliate commissions when readers choose to claim certain cashback offers or sign up for partner products. Those commissions never influence which codes appear on the site or which retailers get featured.
How we verify codes
Every coupon code goes through a three-step verification process before it appears on a retailer page. First, our ingestion pipeline collects the code from a verified source: the retailer's own newsletter, a manufacturer rebate program, a loyalty-app push notification, or a community submission with a receipt photo attached. Second, an automated test runs the code through the retailer's online cart and confirms the discount applies. Third, members of our community vote on whether the code worked when they used it. Codes that fail the community vote drop in the rankings or are removed entirely.
What we publish
We publish three kinds of content: retailer pages (one per grocery chain we cover, with all active codes), category pages (organized by department), and editorial guides (long-form explainers on cashback stacking, loyalty programs, and weekly-ad timing). Everything is free. We do not gate content behind email signups, and we do not run popups.
Editorial standards
We never accept payment for placement, never write paid reviews disguised as editorial coverage, and never publish a code we have not tested. If a retailer or affiliate partner asks us to feature one of their offers, we treat it like any other code in our pipeline: it gets ranked on its own merits, alongside competing offers, on the same page. Disagreements with partners over rankings are resolved in favor of our readers, every time.